Where’s the music? Spotify to expand audiobooks with news, sports, education next
During Wednesday’s Spotify Investor Day CEO Daniel Ek announced that Spotify would be aggressively expanding its selection of audiobooks as its third vertical within its main app alongside music and. Continue reading
85% watch your videos with the sound off, plus what you can do about it
New data has revealed that 85% of consumers who view your painstakingly edited video online will do so without any audio whatsoever. Despair not, there are solutions! By Bobby Owsinski. Continue reading
Is anyone actually LISTENING to the radio?
In this piece, Fred Jacobs unpacks some revealing new information brought to us through the research findings of Jeff Vidler about the “need states” of different types of audio, and. Continue reading
Many Americans pay for audio subscriptions, but there’s a lot of room for growth
Edison Research has released new stats from its ongoing Share of Ear consumer research survey that look at paid audio now and in the future. 47% of Americans subscribe to. Continue reading
What everyone gets wrong about audio discovery – but Facebook, Spotify might get right
Word-of-mouth remains the main driver for how listeners typically discover new audio, and while many in the audio industry have found this this a nebulous and elusive marketing channel to. Continue reading
Can musicians actually benefit from Clubhouse?
The audio-only platform Clubhouse has quickly risen to become a heavy hitter in social media world, but what exactly makes it so popular, and is that popularity something bands and. Continue reading
Has radio lost the battle for the ear? [Fred Jacobs]
As the landscape of audio continues to transform and reinvent itself (most recently with the rise of social audio), Fred Jacobs here muses on what these latest shifts could mean. Continue reading
Is Hi-Def Audio Ready To Once Again Reinvent Music?
While consumer were eager to embrace the shift to digital music, since MP3’s appeared in the late 90s, listeners have been trading ease of access for sound quality, something which. Continue reading
Car Audio Hardware Could Be In Spotify’s Future
Recognizing a need to keep up its margins and appease shareholders, Spotify is looking to get into the hardware business, by allegedly launching a line of car audio devices. Guest. Continue reading
Lost Art Of Listening: Music Audio Quality [Volume 4]
In this fourth installment of The Lost Art Of Listening, we look at how the digitization of music traded in audio quality, for convenience. Now, as more platforms begin to. Continue reading
