How TIDAL Could Deliver On It’s Promises

The continued media feeding frenzy around Jay-Z’s TIDAL demonstrates just how valuable star power is for cutting through the clutter. What has helped sustain interest is Jay-Z’s vision for delivering. Continue reading

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The Music World Isn’t Flat… Yet.

Guest Post by Cortney Harding on This Week In Music Tech I travel internationally a handful of times a year, and each trip usually has a few “the world is. Continue reading

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Using A/B Testing To Inspire New Music Marketing Approaches

Ferren Gipson is a digital marketer specialising in the art and design sectors, writer for ArtCream, musician with Pandr Eyez and freelancer for those who want a more beautiful, usable online space.. Continue reading

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Target Won’t Sell New Beyonce Album

Beyonce's iTunes exclusive release may be breaking all sales records, but when the release goes wide on December 20th, you won't find it at Target. Beyonce's surprise release has become the fastest. Continue reading

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UPDATE 3: Beyonce Releases Surprise Album, 550,000 Sold In First 3 Days

UPDATE 3: Industry sources says that the $15.99 album sold 80,000+ in its first 3 hours and 550,000 by the end of the day on Satueday. The album is trending to. Continue reading

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Music Marketing News: Beyonce, Rihanna, Will.i.am, Cee-Lo Green, Robyn, Jane’s Addiction & More

A roundup of the lastest promotions and deals in the world of music branding and marketing. Beyonce adds another fragrance to her Coty Beauty perfume line with the launch of. Continue reading

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