Selling CDs To Strangers [Case Study]

In this piece, Brian Hazard of the project Color Theory walks us through his recent experiment of pitching a Depeche Mode cover album re-release to strangers on the internet. Guest. Continue reading

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Streaming Music Is Not As Green As You Thought

While most consumers might be under the impression that trading in their plastic CDs in favor of digital streaming could only be a good thing – environmentally speaking – new. Continue reading

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Vinyl Overtakes CD Sales For First Time In 30 Years

The once mighty CD may have reigned supreme in the early 00s, but has since been on a steady downward trajectory. Meanwhile, quality conscious consumers have brought the once antiquated. Continue reading

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A Trip To Target: How Digital Is Changing Music Retail

As music sales go further from physical CD’s and become all digital, many mass merchandise stores have been cutting down on shelf space and changing their marketing strategies in their. Continue reading

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