Accommodating Fans At Outdoor Festivals

Outdoor festivals can often present some of the best live music experiences of a person's life, provided care is taken to make sure attendees don't have to endure too many. Continue reading

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How To Connect With Millennial Music Fans: 4 Ways

One of the largest and most engage market segments, millennial music fans are ripe to be marketed to. In this piece we look at four essential rules for making sure. Continue reading

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How Tech Is Changing Live Music

While much of the music industry's future remains in doubt, particularly where tech is involved, how advancements in technology will affect venues is a little more predictable. Here we look. Continue reading

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Sell Out Shows With These 5 Key Social Media Tips

Social media can be a powerful tool for driving event ticket sales, when utilized correctly in the right hands. Here we look at five key tips for handling social that. Continue reading

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Live Nation Revenue, Profits Rise In Q2

Concert and ticketing giant Live Nation is on a roll, reporting a strong second quarter and financial results that point to record revenue and returns ahead. But an unpredictable Wall. Continue reading

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Why Every Indie Needs A Ninja Road Manager

The role of tour manager requires an entirely different but equally important skillset from most other industry roles. Here we hear from David Burton, an incredibly seasoned veteran of the. Continue reading

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Milli Vanilli And 5 Infomous Lip Sync Disasters

A tradition of the modern music industry, lip syncing has been a mainstay for many "live" performances for years, however the format is such that when it fails, the show. Continue reading

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Interview with Rich Goodstone of Bonnaroo and Superfly

In this edition of In the Hot Seat with Larry Leblanc, co-founder Rich Goodstone discusses the rise of his Superfly, a company which is both a full-service agency, as well. Continue reading

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How To Target Event Emails To Drive Sales – Sierra Nevada Style

Whether a beer company or a band, savvy marketing rules apply. Here we look at how a targeted marketing strategy employed by the craft beer company Sierra Nevada helped them. Continue reading

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Jay-Z Made In America Festival To Stay In Philadelphia

Days after it threatened to relocate Jay-Z’s Made In America Festival from its longtime home at the heart of Philadelphia, the city reversed course.  Philadelphia Mayor Jim Kenney’s administration sparked. Continue reading

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