54% of artists represented in a pie chart from Hypebot, highlighting data on artist distribution, music industry trends, and insights for music professionals.

Make Music Equal is Chartmetric’s data-driven initiative to advance gender equity in the music industry

The good folks at Chartmetric have made their artist pronoun and gender database free for commercial as well as academic use and it’s a gamechanger. Guest post from Chartmetric On. Continue reading

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Spotify data privacy concerns, music streaming data tracking, digital privacy in music apps, user data security in Spotify, music industry data collection practices.

Your data is being tracked by Spotify

While tech behemoths like Apple and Facebook tend to catch the most flack for their data tracking practices, it appears Spotify is also riding the data harvesting train. Guest post. Continue reading

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Spotify fan study, music streaming, fan behavior, Spotify analysis, music industry trends, digital music engagement, Spotify data insights, music fan demographics, streaming platform study, music marketing strategies.

Spotify Fan Study: What it can do for you and what it can’t

In an effort to help artists better understand their respective fanbases, Spotify is offering musicians access to a Fan Study, which provides valuable insights into the artist’s reach and listeners’. Continue reading

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Synchtank panel addresses ‘too much data’ issue

With and increasing uptick in the consumption of digital music, DSPs and right holders are struggling to deal with the ever increasing amount of data. Here, a Synctank looks at. Continue reading

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Inside Chartmetric’s new global digital artist ranking

In an industry where popularity data and ranking provides critical insight, being able to effectively track performance is key. For this reason, Chartmetric has updated their Cross-Platform Performance ranking to. Continue reading

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Music streaming algorithms: Are they sexist?

While predictive data has certainly proven itself to be useful, algorithms, – written as they are by humans – are inherently flawed, and may be dishing up a hefty dose. Continue reading

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TikTok and Reels

Where to find detailed TikTok analytics

For a platform as algorithm focused as TikTok, being able to find and utilize detailed analytics is important for bands and artists trying to successfully navigate the platform. Here, we. Continue reading

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Music For Black History Month: A data journey through Memphis, Baltimore, Detroit

In celebration of the culmination of Black History Month, Chartmetric takes us on a data-driven journey through the music of historically Black cities Detroit, Memphis, and Baltimore. Guest post by. Continue reading

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Trigger cities could be the key to expanding your audience

When it comes to growing your audience, new data emphasizes the importance of targeting cities that spark favorable algorithmic effects on music streaming platforms (AKA ‘trigger cities’). Guest post by. Continue reading

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Building music tech solutions with The Orchard CTO Jacob Fowler for Hypebot podcast.

Creating Music Tech Solutions With The Orchard CTO Jacob Fowler

In this edition of How Music Charts, Chief Technology Officer at The Orchard, Jacob Fowler, chats about music tech, mobile apps, and warning signs and signals artists should look for. Continue reading

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