Evaluating The Progress Of Your Marketing Campaign: Artist’s Guide

For artists, having a solid online presence has become essential, but in order to make sure you’re getting the most out of your digital marketing, it’s important to regularly assess. Continue reading

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3 Reasons Your Last Music Release Failed [Cyber PR]

Suz of The Rock/Star Advocate and Ariel Hyatt and her Cyber PR team join forces to share the bad news along with the good regarding why your last music release. Continue reading

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4 Offline Marketing Ideas For Venues, Festivals

While the often discussed digital marketing certainly has its place, there remains much to be said for real world, 'in the flesh' marketing. Here we look at four of the. Continue reading

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7 Tips For More Powerful Email Blasts

Although it's one of the oldest form of digital marketing, email remains to this day one of the most effective, but only when executed well. Here we look at seven. Continue reading

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Meredith Gardner Exits Capital, Named Maverick SVP Digital

Maverick Management has appointed veteran label exec Meredith Gardner to the role of Senior Vice President of Digital. In her new posting, Gardner will lead the company’s digital team as. Continue reading

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21 Band Website Design Dos And Don’ts

While you may be gaining success with your live shows and with and gaining local traction, having a place online that fans can turn to where they won't get lost. Continue reading

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We’re making some changes: COMING SOON… ON HYPEBOT

We've been running a Coming Soon banner near the top of the page for the last couple of weeks to let you know that Hypebot is about to undergo some. Continue reading

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Eventbrite Improves Direct To Fan Ticket Sales on Facebook, BandsInTown with Braintree Partnership

[UPDATED] The digital marketing and sales mantra of being available anywhere and everywhere your fans are, is evolving.  Music, tickets and merch, not only has to be accessible; it has. Continue reading

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Music PR: How to Pitch Your Work

It should go without saying that one of the most important things you can do for yourself as a solo artist or band is to focus heavily on PR. Unless. Continue reading

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Snapchat Tips & Tricks 2017

A platform which grew massively over the past year, Snapchat is now a  key component of any online marketing strategy which targets a young mobile-savvy audience. Here we look at. Continue reading

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