13 Tips For Using Facebook Live From Hootsuite’s Social Media Team

Facebook Live provides a unique opportunity for audiences to connect with musicians and bands behind the scenes and foster a real human connection between them. Here the social media team. Continue reading

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6 Simple Tips For Promoting Your Event Offline

While the ease and prevalence of digital promotion can make it tempting to focus exclusively on online promotion of your event, these six offline old school techniques can actually prove more. Continue reading

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Have An Opinion? A Great Idea? MusicThinktank Wants You!

As many regular Hypebot readers know, we also publishes MusicThinkTank, the site dubbed "Where The Music Industry Goes To Think." Entirely crowdsourced, the MusicThinkTank community is both lively and supportive,. Continue reading

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ASCAP Expands Digital Team

The American Society of Composers, Authors and Publishers (ASCAP) has hired Dana Fletcher and David Frigeri their new Digital Team initiative.

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Writing Music: Original Vs. Marketable

While many artists prefer the idea of bringing something new to the table with their compositions, the fact is that original doesn't always pay the bills, which may cause some. Continue reading

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Facebook Organic Reach Is DEAD (Here’s What You Can Do About It)

Although general social media overcrowding and the monetization of Facebook engagement means that organic reach on the site is effectively no more, artists need not despair. In this article we. Continue reading

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Know You Suppliers, Research Your Team

Have you been curious about how to get a supplier to work with you who will be reliable and produce what you actually want and need? Here an industry offers. Continue reading

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Creating Value In Email Download Campaigns

Getting a fan to fork over their e-mail isn't always easy, but by offering them access to exclusive content, a clear incentive is established which can pave the way for. Continue reading

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5 Tactics For Ensuring Your Music Lasts After It Is Released

While many artists focus on building up the hype surrounding their album release, it takes a different sort of sustained effort to make sure your music has a long-lasting impact.

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Bandcamp Launches Indie Label Portal

Direct to fan digital sales platform Bandcamp has launched an accompanying portal designed to better serve independent record labels. The new Bandcamp For Labels adds unified accounting and stats across. Continue reading

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