While it's well known that the music industry's top earning bring in a solid chunk of change, we here take a look at how the income of this demographic (e.g.. Continue reading
My team and I at Cyber PR spend all our working hours (and many non-working hours) talking to musicians who want publicity for their art. What continues to baffle us is the fact that many of the artists who contact us have no idea what publicists do, or what to realistically expect from a publicity campaign.
By Musician and Marketing Consultant Solveig Whittle (@shadesofsolveig). Agile Marketing is a term that takes its inspiration from Agile Development, a methodology ”defined” in 2001 by a group of programmers. Continue reading