Marketers Know About Fans - Fan Journey

What Smart Marketers Know About Fans That Most Artists Don’t

Most artists focus on making noise, but the real growth comes from guiding fans through a clear journey. Learn what smart marketers know about fans and the strategies they use to turn strangers into die-hard supporters.

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Spotify

Guide To Get On Spotify Editorial Playlist in 2025

Think landing a Spotify playlist is out of reach? In 2025, it’s all about strategy, timing, and knowing exactly what curators want, and this Guide to Get on a Spotify Editorial Playlist breaks it all down.

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The Eras of Popular Music: New data comes with big surprises

Most people define music eras by decade, but new data from over 21,000 Billboard hits tells a different story. The real shifts in the eras of popular music happened at unexpected times and in surprising ways.

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guide to music marketing

Indie Artist’s Ultimate Guide to Music Marketing

Music marketing is no longer about chasing trends or posting nonstop. This guide to music marketing reveals how independent artists can build lasting fan relationships using a clear strategy, authentic content, and the right tools.

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independent musician news

Indie Musician News Last Week: Music Teams, Mental Health & More

Top indie musician news last week included a guide to global music success, how to protect yourself on social media, and more…

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How To Produce Sheet Music and Sell It Online

How To Produce Sheet Music and Sell It Online

Turn original compositions into a new income stream by selling sheet music directly through your website. This guide shows how to produce sheet music including how to set up a professional store, attract fans, and keep 100% of sales revenue without relying on third-party platforms.

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How Effective are Image-Only Ads for Music?

Think image-only ads for music can can promote your releases. live shows and more without fans ever hearing a note? This surprising experiment by Brian Hazard reveals why visuals alone may boost clicks, but…

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Musician’s Guide to Cover Art

Cover art is the first thing listeners see – and one of the most common reasons releases get delayed. This musician’s guide to cover art breaks down everything you need to know to design standout visuals that meet streaming platform guidelines and elevate your music.

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social media as a musician

How To Protect Your Mental Health on Social Media as a Musician

Social media can help grow a music career – but it can just as easily drain your energy, confidence, and creativity. Learn how to protect your mental health on social media as a musician, set boundaries, and use social platforms in a way that supports your artistry instead of sabotaging it.

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independent musician news

Independent Musician News: Community, Cringe, and Getting Paid

Listen up! Last week’s collection of independent musician news and helpful tips includes a guide on converting listeners to fans, cringe becomes a commodity, and more… Independent Musician News

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