Leveraging Community-Building Strategies to Cultivate Dedicated Music Audiences

Long before anyone had uttered the term “superfan,” smart musicians and their teams understood that a key to sustainable success was building community. Here, we look at how to identify, grow, engage, and service a fan community…..

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Debunking the biggest myth about TikTok for musicians

There will be at least a year before the government forces real changes to TikTok. So, in the meantime, let’s debunk the belief that achieving viral fame there guarantees long-term success for musicians and look at how to prioritize building a sustainable career…..

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Getting It Done: Last Week in D.I.Y. & Indie Music

Last week, our tips and advice for the independent, do-it-yourselfers out there covered how to book better gigs, release new music, use TikTok as a tool, and much more…..

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The marketing magic of including your fans in your process

Producer and DJ Downupright explains how they have invited fans to do more than just listen to their music. This not only boosts engagement but is also a great way to build a mutually beneficial bond with your fanbase…..

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Market like Taylor Swift: How to use Spotify Pre-Save, Countdown pages

Ahead of today’s release of her 11th studio album, The Tortured Poets Department, Taylor Swift broke Spotify’s record for the most pre-saved albums in its history…..

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3 ideas to help Musicians grow without grinding to get there

This one is for all the musicians out there who spend the majority of their time committed to grinding out gigs, getting shows, making music, etc. Here’s how to do less but still accomplish more and start thriving…..

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Echo Base offers independent artists sustainable vinyl record pressing [A2IM Indie Spotlight]

Echo Base, the Athens, Georgia-based vinyl manufacturing and distribution company, offers innovative physical music solutions anchored in sustainable practices and musician-focused services. The company is dedicated to accessible and affordable vinyl production, direct-to-fan relationships, and environmental stewardship…..

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Your Livestream Strategy Sucks! K-Pop’s lessons on reaching a global audience 

Haven’t had much success with live streaming lately or given up altogether? If you’re going to learn from anyone, look at how live-streaming contributed to K-Pop artist’s global success…..

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Beginner’s guide to getting more YouTube Subscribers with Ads [Brian Hazard]

Calling all music promo newbies! Here’s a step-by-step breakdown of how to get more YouTube subscribers with ads. ….

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5 Fixable Mistakes that are stopping your music from being Playlisted

Has your music never been added to a public playlist? Here’s five reasons that might be so and how you can change your marketing habits for a better result…..

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