How Top Artists are marketing music in 2024

This guide teaches how to nurture and build a loyal fanbase using the same techniques and tools as rising stars Donald Glover, Sara Evans, and Conan Gray…..

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Music Biz Roadshow targets artists and their teams

Music Biz Roadshow will launch this year’s Music Biz 2024 industry conference in Nashville on May 13 with a full-day program for artists and their teams…..

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independent musician news

Last Week in DIY & Indie Music: TikTok • Bandcamp • Playlist pitches • Threads • More

This week, our news, tips, and advice for independent and DIY artists covered TikTok, playlist pitching, Bandcamp updates, how to optimize your email marketing, what’s changed with the Latin Grammys, and more…..

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music streaming audio quality

How to change music distributors without losing streams or playlists

Is your current music distributor not working for you? The team at Horus shares how to switch to their service without losing momentum, but the strategies apply to many other. Continue reading

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How to Sell Out More Shows at Independent Venues

Booking the gig is only half the journey… next you have to get people to the gig. Here are some tips that will help fill venues big and small…..

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How to grow a fanbase with email marketing

Email may not seem like a cutting-edge marketing tool. Still, it can be quite effective, particularly when you consider the many algorithms that get between you and your fans on. Continue reading

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fan engagement tactics and how to build a superfan community

Leveraging Community-Building Strategies to Cultivate Dedicated Music Audiences

Long before anyone had uttered the term “superfan,” smart musicians and their teams understood that a key to sustainable success was building community. Here, we look at how to identify, grow, engage, and service a fan community…..

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protect working musicians TikTok

Debunking the biggest myth about TikTok for musicians

There will be at least a year before the government forces real changes to TikTok. So, in the meantime, let’s debunk the belief that achieving viral fame there guarantees long-term success for musicians and look at how to prioritize building a sustainable career…..

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independent musician news

Getting It Done: Last Week in D.I.Y. & Indie Music

Last week, our tips and advice for the independent, do-it-yourselfers out there covered how to book better gigs, release new music, use TikTok as a tool, and much more…..

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songwriting contest

The marketing magic of including your fans in your process

Producer and DJ Downupright explains how they have invited fans to do more than just listen to their music. This not only boosts engagement but is also a great way to build a mutually beneficial bond with your fanbase…..

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