How musicians can craft an eCommerce strategy: tips from an indie label marketing expert

Exploring niche, behind-the-scenes topics within the digital realm of the music ecosystem, Digital Dialogue presents readers with insights into challenges, successes and passion-topics in the day-to-day life of those working. Continue reading

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Marketing tactics musicians can borrow from ecommerce brands

For artists looking to promote and sell their digital content, one of the best sources from which to draw inspiration is ecommerce brands. In this piece, we break down how. Continue reading

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Facebook Finally Hops On eCommerce With “Shops”

Already a tech behemoth, Facebook has finally figured out a way to hop on the ecommerce bandwagon with its latest announcement that “Shops” will be the latest feature bringing online. Continue reading

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