The Rise of the Musicpreneur (Part 2/3)
Earlier, Tommy Darker wrote part 1 of the rise of the musicpreneur which covered the business and online assets a musician should have. He follows up with part 2 on. Continue reading
Pairing Music With Tangible Products
Since music isn’t generating as much money for musicians as it used to, what should they do? Many are on the road traveling and playing shows while others are trying. Continue reading
Music As A Service Part 2 – The Transition To An Experience Model (Community Over Content)
Part 2 of a guest post by Wesley Verhoeve (@wesleyverhoeve), artist manager, producer, curator, and founder of Family Records. Read Part 1 here. Two of the biggest changes in consumer. Continue reading
How Vinyl & iPods Ganged Up to Kill the Audio CD
On Music Think Tank, Tom Dennehy posts about the book, Trade-off, by Kevin Maney which states that a truly successful product provides either the richest user experience or the greatest. Continue reading
Basic Marketing Principles For Artists: Increase Amount Of Money You Charge [Part 3 of 3]
On Music Think Tank, Ariel Hyatt has the final segment of her series, “Basic Marketing Principles For Artists”. In part 3, she explores increasing the amount of money you charge.. Continue reading
Why Mobile Apps Matter For Music
It’s hard to imagine life without a cell phone now. Mobile and apps are everywhere and present ways to market music. On Music Think Tank, Corey Crossfield posts about the. Continue reading
Is Your Music In An Art Gallery Or At Ikea?
The way art is viewed depends on the perceived value and context. On Music Think Tank, David Dufresne talks about how you can compare your music to art in either. Continue reading
7 Ways to Bring Back the Physical Album Experience in Digital Music
Digital music is a popular way to experience music, but there are certain things that are missing from digital music when compared to physical albums. With physical albums, you get. Continue reading
