Cause Marketing has existed for a while now and has been rapidly spreading throughout many U.S. businesses. Besides businesses, many celebrities and musicians have joined in on cause marketing and. Continue reading
Fans are crucial to a sustainable career in music. Jonathan Ostrow emphasizes that not all fans are equal. He breaks down fans into various categories ranging from the listener to. Continue reading
With the internet and digital technologies driving rapid change within the music industry, articles about new releases and who has been hired and fired are no longer enough. Our up to the minute industry news alongside insightful commentary helps our readers sift through the rumors and developments to find the information they need to keep their businesses moving forward.
Hypebot is read daily by more than 30,000 music industry professionals including executives and senior staff of music related tech firms, internet based music sites, every major label group and most indies as well as many managers, artists and members of the live music community:
“I swear by Hypebot every morning over breakfast.”
Derek Sivers
Founder, CD Baby
“Hypebot is the most focused music business centric resource we have.”
Celia Hirschman
One Little Indian, Downtown Marketing & KCRW-FM
“Well done.”
Seth Godin
Marketing guru
