How to start a fan club the right way with Stone Foxes’ Shannon Koehler

Shannon Koehler from The Stone Foxes sits down with Michael Brandvold to discuss their fan club, The Fox Den, and what they’ve learned about running it. The Stone Foxes launched. Continue reading

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How direct-to-fan is becoming fan-to-fan [MIDiA]

Music fans are given an abundance of tools to share, interact, and connect as artist audiences become online communities ands they are set to reshape how we think about music. Continue reading

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Tribes are the future of fandom, but is that a good thing? [Mark Mulligan]

Mark Mulligan and the analysts as MIDiA see fandom shifting from mass-appeal to closed tribes, and as we’ve seen in the era of Donald Trump that short can have negative. Continue reading

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3 creative ways to use a fan membership

Here, we look at three way fan memberships can be used to strengthen the connection between you and your fans, as well as provide you with a steady, reliable income.. Continue reading

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The BTS Army and what really defines ‘popularity’

Taking fandom to another level, BTS’ ARMY has been both praised and critiqued by Western media. In this piece, member Ami Patel details just what exactly BTS ARMY is. Guest. Continue reading

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Ask your fans what they want

Here Brian Hazard details how he was able to use a set of straightforward surveys to gather information from his fans on what sort of merch they wanted to see. Continue reading

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Having a wide range of merch is important: Here’s why

When it comes to selling merch, don’t make the mistake of putting all your eggs in one basket. Variety is the name of the game when it comes to getting. Continue reading

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Incredibly K-Popular – A geographical breakdown of K-Pop fans

Here we take a peek inside the global phenomenon that is K-Pop, as Chartmetric’s Tamur Yusifzai answers the question: why is this genre so wildly popular, and where is it’s. Continue reading

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There is a looming crisis in music fandom [Mark Mulligan]

From legions of BTS fans to lone indie rock aficionados in their bedroom, fans are universally crying out for a great connection to the music they love. As Mark Mulligan. Continue reading

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A musician’s guide to creating merch bundles that fans will love

Regardless of where you’re at in the album release/touring cycle, merch bundles can be a great way to get your fans to spend that extra dollar. Here, we look at. Continue reading

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