Bridge The Digital Divide: Connect With Fans Online, Meet Up Offline With Uberlife

There are so many ways for artists to connect with fans online. Tools like Facebook, Twitter, Instagram, and Path help people share their lives with others. But what about tools. Continue reading

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The Four P’s of Playing Live Shows: Promotion

    This week, Dave Cool follows up on the Four P’s of Playing Live Shows with the next element: Promotion. If you missed the first post about preparation, read. Continue reading

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Marketing OneOH!One: Break On Through To The Tangential Side

When Marketing music, the focus must begin and end in a single place: THE AUDIENCE. On Music Think Tank, David Greenberg blogs about the importance of knowing your audience and. Continue reading

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The MusicThinkTank.com Weekly Recap: Unbundling The Album

Where The Music Industry Thinks Out Loud Bobby Owsinski: The Science Of Email Timing Mark Doyon: Hear-Like-Buy: Why Spotify Is Marketing, Not Commerce Frank Woodworth: Unbundling the Album: A Business. Continue reading

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David Dufresne On Spotify: Millions of DJs

Many artists have already expressed their concerns with Spotify and other streaming services. There’s concerns over the small amount of revenue, the unfairness felt by many indie artists/labels versus major. Continue reading

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Why I Still Use Jango

Ever heard of Jango? It's Pandora-style Internet radio where artists can pay to get airplay alongside big name artists. On Music Think Tank, Brian Hazard talks about what Jango has. Continue reading

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MTT Weekly Recap: How A Major Label Markets A New Artist

Where The Music Industry Thinks Out Loud Bruce Warila: Getting the music advertising ROI calculation correct… Minh Chau: How A Major Label Markets A New Artist Mario Evon: Are you. Continue reading

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How A Major Label Markets A New Artist

Ever wonder how a major label builds a fanbase for a new artist? On Music Think Tank, Minh Chau finds the answer in David F. Carr’s article, “How Warner Music. Continue reading

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How To Connect With Fans, Not Bore Them To Tears

On Music Think Tank, Bob Baker takes us back to English class and teaches us how to better communicate with fans. In his post, he writes about different points of. Continue reading

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Do’s and Don’t’s of Social Networking – Know your fans to keep your fans!

On Music Think Tank, Katey Laurel has learned to not overmarket to fans. People become fans if they like your music, but many want to get to know the person. Continue reading

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