Marketing Music Through Non-Linear Communication: The Ecosystem Of Fans, Artist & Label
On Music Think Tank, Bas Grasmayer has posted a follow-up to his article that was posted in March where he introduced his thesis’ main theory of the ecosystem of fans.. Continue reading
Is Anti-Marketing Right For Your Band?
Musicians are always concentrating on how to market themselves to fans, but have you ever thought about purposely obscuring your band name or refusing interviews? On Music Think Tank, Derek. Continue reading
Musician’s Arsenal: Killer Apps, Tools & Sites – Turntable.fm
On Music Think Tank, Ariel Hyatt continues with her series, Musician’s Arsenal, which features music apps, tools, and websites. She features the website, Turntable.fm which has been growing in popularity.. Continue reading
Study Says Connect With Your Fans To Counteract Illegal Downloading
An academic research paper by Kalika N. Doloswal and Ann Dadich on "using policy to curb illegal downloading" provides some interesting insights into the strength of efforts to connect musicians. Continue reading
No One Will Remember Your Band: 10 Ways to Stop Being Forgettable
Avid music fans like to seek out new music and attend shows. It is always great when these fans decide to support your music, but people are often overwhelmed and. Continue reading
MTT Weekly Recap: The Many Hats of a Musician
Where The Music Industry Thinks Out Loud Rich Gordon: The Many Hats of a Musician Tim London: Remake Remodel – The Major Labels Speak Dave Cool: How to Get a. Continue reading
MTT Weekly Recap: An Ode to The Beauty of Bandcamp
Where The Music Industry Thinks Out Loud Bobby Owsinski: 4 Steps To Transition From Playing Cover Songs To Your Own Music Mark Dowdell: One Man's Ode To The Beauty Of. Continue reading
Ariel Hyatt’s Music Marketing Basics: Newsletters, Products & Polls
Ariel Hyatt, fresh from the ASCAP Expo in Los Angeles, has some music marketing lessons for all artists. As many know, making it in the music industry is very hard.. Continue reading
What Do Music Fans Want To Own, And Why?
On Music Think Tank, Chris Stoneman discusses the topic of ownership. With the changes in how fans consume music, ownership has changed as well. Chris explains three ways we desire. Continue reading