When, How Music Matters To Gen Z [INFOGRAPHIC]
In this piece, Chris Robley looks at an interesting new study from Spotify investigating the listening habits of those under 25, which reveals some curious new stats on how Generation. Continue reading
5 Trends That Make Gen Z The Streaming Generation
The Culture Next Trends report commissioned by Spotify and research agency Culture Co-Op looks into the empowered, multinational, cross-cultural, socially aware, and informed group of 15- to 24-year-olds dubbed Generation. Continue reading
How Generation Z Is Redefining The Business Of Music
While a lot of fuss is made about marketing to millennials (owing to their purchasing power), an increasing number of industries are now turning their attention to how to capture. Continue reading
Crowdmix Goes Belly Up – Music Social Network Raised $20 Million But Never Left Beta [Mark Mulligan]
Much ballyhooed music social network Crowdmix has entered Administration, the UK version of bankruptcy. The unlaunched startup claimed that it would revolutionize music marketing, but industry consultant Mark Mulligan says. Continue reading
The Influence of Community on The Pluralist Generation and Its Music Consumption
With a new generation of music consumers, music business professionals, marketers, and musicians will have to pay attention to preferences of the next generation. Chasson Gracie at Gracie Management has. Continue reading
