Promise Of A New Year: Staying Focused In 2021

After the draining inferno of 2020, bands and artists are looking ahead to 2021 with some combination of trepidation and cautious optimism. In this piece, we offer some tips on. Continue reading

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How Parkinson’s Law Turns Good Musicians Into Great Musicians

When it comes your music career, dreaming isn’t enough to make you complete your goals. Here, we explore how a seventy year old business theory can help you achieve the. Continue reading

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Guide To Setting Better Goals As A Musician In 2021

As 2020 draws to a close, it’s important for artists to look ahead and start setting goals for 2021. In this piece, we look at how make sure these goals. Continue reading

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Skepta Turns Up Heat With ‘Ignorance Is Bliss’ Album Campaign [CASE STUDY]

In this piece, we look at how chart-topping UK rapper and producer Skepta and has team planned and executed a successful global promotional campaign for the rapper’s fifth album Ignorance. Continue reading

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3 Realistic Short-Term Goals For Unestablished Artists

Shooting for the moon works for some musicians, but if you’re in it for the long, and are serious about sustaining a career in music, it is to your benefit. Continue reading

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Music Data Expert Talks Goal-Oriented Decision-Making In The Music Business

In this piece, industry veteran and music data expert Christine Osazuwa the new streaming economy and how it informs our practices surrounding global music marketing and strategic planning. __________________________________________ Guest. Continue reading

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Goal Setting Guide: How To Kick Off 2019 Right

A new year means a new opportunity to take your budding music career to the next level! One of the best ways to ensure you start things off right, is. Continue reading

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How Often Should You Play? 6 Drawbacks To Playing More Shows

It’s great to play shows to build a fanbase, but playing too often may actually hurt you. On Music Think Tank, Simon Tam gives you reasons why you should limit. Continue reading

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MusicThinkTank Weekly Recap: When Tragedy Is in the News: How to Respond as a Musician & More

Where The Music Industry Thinks Out Loud   David Philips: Red Bull stole my music! 3 important lessons for indie artists. Simon Tam: The Most Underrated Things in a Musician’s. Continue reading

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The Most Underrated Things in a Musician’s Career

Earlier, Simon Tam posted about the most overrated things in a musician’s career. He has followed up on this post with a list of the most underrated things in a. Continue reading

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