4 Ways to Get Festival Ticket Holders to Bring More Friends through Word of Mouth Marketing

Turning fans of live music into vocal advocates begins with asking, but that's really just where it starts.  How you ask, what you ask for, and how you show your. Continue reading

Share on:

Not Getting The Media Coverage You Want? Go Get It!

Getting press coverage should be easy in the digital age, right? WRONG! Check out today's article to see how not much has changed in the world of Public Relations when. Continue reading

Share on:

Music Publishing News Roundup: ASCAP Expo, BMI Awards, New Leadership at ASCAP

2015 "I Create Music" ASCAP Expo Recap, Taylor Swift, Ed Sheeran, Avicci, honored at BMI's annual Pop awards, ASCAP announced new Executive Vice President and General Counsel. 

Share on:

Defining Good Social Media, Email Engagement Rates

Now that we’ve defined engagement, let’s dive into the analytics. What makes a good engagement rate? It can be hard to identify the benchmark to aim for, and it differs from platform. Continue reading

Share on:

Matt Farley Will Quit Making Music If He Doesn’t Earn $1 Million From Spotify By 2018

… and he plans to earn that money with an 8-hour Spotify playlist consisting of 300 of his own songs. Sound extreme? Indie Artists Matt Farley has been taking things to the extreme. Continue reading

Share on:

“What Should I Post On Facebook?” 12 Facebook Tactics That Work

If you feel challenged by Facebook marketing, you should know you’re not alone. In an increasingly crowded news feed, Facebook’s algorithm updates can make it tough for bands and brands to get noticed.. Continue reading

Share on:

6 Unwritten Rules of Music Conference Etiquette

Conferences can be a great part of any industry, as they provide unique opportunities for everything from networking to education to all the free drinks you can (or can't) handle.. Continue reading

Share on:

Understanding Social Media Engagement

Navigating the many different social media platforms  can be quite overwhelming. In addition to maintaining a presence on so many networks, you're also expected to understand how you to better connect. Continue reading

Share on:

7 Mistakes Musicians Commonly Make on Instagram

Instagram is a terrific tool to connect bands and artists with their fans. It's the direct line in and the lens through which the fan can experience the band in ways. Continue reading

Share on:

3 Things All Artists Need To Know About Their Fans

Your fans are (obviously) the lifeblood of your music career. You need to know who they are, what they want, and how you can best cater to their needs to. Continue reading

Share on: