Tag: Market research

An Inside Look at How Brands Use Consumer Data to Source Aligned Music Talent

Our friends over at Luminate Data have shared their model for matching artists and consumer communities via Likability and Brand Endorsement consumer data. Learn more here.

Jeremy Young on 01/06/2026 in Music Marketing | Permalink | Comments (0)

Tags: analytics, brands, consumers, data, Market research

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48% Of UK Adults Listen To Online Radio

48% of adults in the United Kingdom tune in to audio or radio from an online source on a weekly basis, making for a national audience of approximately 25 million,. Continue reading

Bruce Houghton on 06/14/2013 in Music Business | Permalink | Comments (0)

Tags: Advertising, Advertising and Marketing, Audience measurement, business, Domasi, IAB, Interactive Advertising Bureau, London, Market research, marketing

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