7 Indicators You Have The Wrong Music Marketing Strategy
A successful music career depends on a solid public image and communication with fans. While any good PR person does all they can, not every approach has a positive outcome.. Continue reading
8 Ways To Build A Musician’s Marketing Strategy
The music industry is a massive and competitive field, and while it may be chock full of talented composers and performers, somewhat more rare is the talent who is also. Continue reading
Digital Music Promotion: 5 Keys To Success
The world of online promotion is a crowded one, with new music being released everyday, it can be difficult to get your work noticed at all. Unfortunately there's not silver. Continue reading
Musicians’ Guide To Networking in The Real World [Cyber PR]
An artist simply will not make it in music without mastering live networking. That’s one of the problems with all of the digital tools available to us: Too many artists believe. Continue reading
Top Reason Your Facebook Page Isn’t Growing, And Other Tips [Cyber PR]
While there are alternatives, Facebook is still the top promotional tool for most artists and labels. But the rules about what gets promoted on Facebook continually change making it difficult. Continue reading
There Is A Key To Reaching Millennials
One of the great marketing challenges of the modern age lies in getting through to the coveted millennial demographic. In this piece we look at what the results of a. Continue reading
Aria Alagha (Dua Lipa, Lana Del Rey) Talks Social Media Campaigns [INTERVIEW]
Curious to discuss the art of using social media to connect fans and artists together, Sunny Stuart Winter sat down with Aria Alagha, the Creative Director of Arke Digital, who. Continue reading
4 Essential Social Media Copywriting Tips From Grammerly
For any organization using social media (buts bands and artists in particular) every post represents an opportunity to tell your story and engage with fans, with compelling content that is. Continue reading
Your Three Communities Part 3: Ambient Fans
Ambient fans. You know the one's were talking about even if you've never heard the term before. "They are your social media friends who are aware of you via Twitter,. Continue reading
Essential Artist One-Sheet Checklist
For artists and bands, the single page overview of your band/music that is your one-sheet can be your ticket to selling your performance. Here we look at some of the. Continue reading
How To Add Personality To Your Email Campaigns
When it comes to promoting a show or event, email is your best friend, as it still yields a higher return on investment than many forms of promotion. For emails. Continue reading