A Concise Guide To Branding For Musicians

Successfully marketing your band online can be a challenging task to say the least, particular given how much digital noise one must cut through. Branding can be one effective way. Continue reading

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Know You Suppliers, Research Your Team

Have you been curious about how to get a supplier to work with you who will be reliable and produce what you actually want and need? Here an industry offers. Continue reading

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TARGETING: Your Daily Key To Growing Your Fanbase, Contacts

Growing a fanbase on social media is a difficult task, and requires a carefully plotted out strategy in order to be successful. Here we look at how targeting other musicians and. Continue reading

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Facebook vs.Twitter: Promoting Your Music Online

Here we look at why, as in independent musician, Twitter can often be a better starting place than Facebook when it comes to DIY online promotion, owing to its easy accessibility. Continue reading

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From the Experts: Best Event Planning, Livestreaming Practices [INTERVIEW]

Although doing so adds yet another layer of complexity to an already stressful event, livestreaming video is an excellent way to expand the reach (and ROI) of your event beyond. Continue reading

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Complete Guide To Email Marketing For Musicians

Although social media tends to get most of the focus when it comes to artist's online marketing, email remains one of the most effective ways for artists to market themselves. Continue reading

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Music Think Tank Weekly Recap: Online • Van Accidents • Write Music For Commercials • More

This week on MusicThinkTank, we looked at all-to-common marketing mistakes artists make, how to prevent van accidents, how to write music for commercials, and more.

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Why You Need A Music Marketing Plan

You put a lot of work into your art. So much time, so much energy, so much love goes into creating music that you really believe in. But if you want people to pay attention to your musical genius, then you need to put just as much work into marketing and promoting it!

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Dan Beck On Marketing Michael Jackson, Cyndi Lauper And More

In this interview, Dan Beck discusses the difficulties he experienced as part of Michael Jackson's marketing team during a time when the 'King of Pop' began to go off the rails.

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6 Top Music Marketing Trends For 2016

As we begin a new year, it's time to look ahead at what 2016's music industry trends will be, with an expected continuation of the streaming wars, the blending of. Continue reading

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