Case Study: Is Free Music Worth It?
By Nick Roberts of And The Giraffe writing for Sunshine Promotion. While it’s damn near impossible to calculate the life-time value of a fan for an up and coming independent. Continue reading
MusicThinkTank.com Weekly Recap: When to Release Your Album & More
Where The Music Industry Thinks Out Loud David Roberts: When to Release Your Album – Month by Month Simon Tam: Band Interview Tips: How to Make the Most Out of. Continue reading
The Power of Personal – When Traditional Marketing Still Counts
Even with the shift towards marketing everything online, traditional marketing still counts. Nothing can replace face-to-face interactions and word of mouth is still a powerful way to get people interested. Continue reading
To Indie Artists And Dreams
Musicians can utilize social media and other online tools to try and get their music heard. These tools should be seen as only a part of the promotion strategy. In. Continue reading
The 3 Pillars Of Music Fan Engagement
In a previous post I talked about why it’s important that musicians interact with their fans. But how often should this be done? And for how long? Can managers, labels,. Continue reading
How To Dominate A Market In 12 Weeks
Do you still post flyers around town to promote your shows and music? For new bands and groups looking to expand their fanbase, there can still be benefits to flyering. Continue reading
The Justin Timberlake School of Landing Pages
Justin Timberlake recently released a new song after taking an almost 7 year hiatus from music. Although the song, “Suit & Tie” has received mixed reviews, very few can argue. Continue reading
Viewbix Video Player Augments Music Videos
Viewbix' video player allows you to take a YouTube or similar embeddable video and add a variety of options from calls to action to in-player content including photos and audio. Continue reading
5 Media Outreach Tips From The Essential Guide To Hip-Hop Marketing & Publicity
Though "The Essential Guide To Hip-Hop Marketing & Publicity" is focused on hip hop, its insights emphasize basic principles that are relevant across music genres. Written by hip hop publicist. Continue reading
