A Trip To Target: How Digital Is Changing Music Retail

As music sales go further from physical CD’s and become all digital, many mass merchandise stores have been cutting down on shelf space and changing their marketing strategies in their. Continue reading

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Buzz: Creative Merchandising On The Warped Tour

What do many fans wear? T-shirts and merchandise with the artist’s brand on it. On Music Think Tank, IndieAmbassador.com posts a video where their crew speaks to merchandise people at. Continue reading

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MTT Weekly Recap: Broadcast is Over

Where The Music Industry Thinks Out Loud Leena Sowambur: Broadcast Is Over Behyped: Great Artists And The Music Industry Banana James Hogg: Kill Your Plug-ins and Up Your Music Production. Continue reading

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Don’t Forget to Buy the Domain for Your New Album

On Music Think Tank, Michael Brandvold writes from another one of his life experiences. He recommends that artists buy the domain name for an upcoming album release or even a. Continue reading

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Broadcast Is Over

Have your Facebook friends spammed you before with videos or photos promoting their music? This can be irritating even though they have permission to market to us because this kind. Continue reading

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Who Cares About Your Music?

Until recently, most businesses aimed to market to the masses instead of to smaller groups. With all the shifts in consumer culture, people have realized that being risky and finding. Continue reading

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Ian Rogers: “Something massive (is) going on… a power shift from manufacturer to publisher.”

Dmitri Vietze believes that there is something massive going on in all content creation. Customers are relying more on trusted sources and publishers that connect content to an audience. On. Continue reading

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How To Make Money Through YouTube Ads

Do you have YouTube videos of your performances or musings? There’s a possibility that you could be getting money through YouTube ads. Note: You cannot participate if you cover songs.. Continue reading

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Can Indie Bands Use Lady GaGa’s Example For Originality & Controversy?

Nobody knows controversy like Lady Gaga. This has certainly helped make her image well-known. On Music Think Tank, James Moore writes about originality and controversy. Instead of constantly spamming fans,. Continue reading

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Why No One is Reading Your Newsletter

You’re a musician and have collected a list of email addresses and started sending out newsletters to these potential fans. This is great, but are people reading your newsletter or. Continue reading

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