Songs Of We Are On The Rise Says The EchoNest
By Eliot Van Buskirk from Spotify Insights. If art reflects society, we should pay attention when musicians sing about us, specific people, or themselves. Thousands of songs begin with the. Continue reading
Spotify Adds “Sponsored Sessions,” Video “Takeover” Ads [VIDEO]
Spotify’s marketing platform, Spotify For Brands, has added two video ad units, Sponsored Sessions and Video Takeover, designed to attract more ad dollars to support the company's free music platform. Launch. Continue reading
Spotify Asks Advertisers To Pay More So Listeners Can Hear (Almost) No Ads
Spotify wants sponsors to pay so that listeners will be interrupted by fewer ads. The streaming music service is pitching a new ad unit that would eliminate all the ads on. Continue reading
iTunes Radio To Launch In September, Audio And Video Ads Every 15 Minutes From Big Brands
iTunes Radio will launch next month with a small group of major brand partners that includes McDonald's, Nissan, Pepsi and Procter & Gamble, "people familiar with the negotiations" tell Ad. Continue reading
What Can A Musician Learn From Chipotle?
Chipotle may seem like a bit of a stretch as a source of music industry knowledge but Joy Ike, a musician and creator of the excellent Grassrootsy music marketing blog,. Continue reading
