Measuring metrics to increase your music income

When it comes to your music, data is money. Here, we outline the key metrics you need to monitor in order to make effective decisions and bring in more money. Continue reading

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Inside Chartmetric’s new global digital artist ranking

In an industry where popularity data and ranking provides critical insight, being able to effectively track performance is key. For this reason, Chartmetric has updated their Cross-Platform Performance ranking to. Continue reading

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Measure your record release campaign using these key performance indicators

Here, we look at how you can use KPIs (Key Performance Indicators) to measure the success of your record release campaign, and adapt your strategy accordingly. Guest post by Bobby. Continue reading

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YouTube Audience, Video Metrics Explained

Understanding a platform’s metrics is key to assessing its efficacy a promotional tool, and YouTube is no exception. Here, we break down how the popular video sharing site’s audience and. Continue reading

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How to Process Music Industry Data

In this piece, Liv Buli explains the Data Pyramid, a tool which allows musicians to synthesize data and information into actual actionable intelligence. Guest post by Liv Buli of Berklee. Continue reading

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Web Vitals Offer New Way To Measure User Experience For Your Site

Everyone in the music business – whether they do their work on stage or behind the scenes – wants their website to rank as high as possible in a Google. Continue reading

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Why Musicians Should Forget The Numbers, Focus On Making Great Music In 2020

As the music economy has continued to grow and change over the last decade, bands and artists not have more access than ever to metrics and numbers through which they. Continue reading

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