TikTok will shut down rather than sell to U.S. owner, Reuters reports
TikTok owner ByteDance will shut down the app rather than sell it if legal options fail to combat legislation to ban the app in the U.S., but the reasons behind. Continue reading
How to change music distributors without losing streams or playlists
Is your current music distributor not working for you? The team at Horus shares how to switch to their service without losing momentum, but the strategies apply to many other. Continue reading
MUSIC BUSINESS NEWS: EDM tops $11.8B • Spotify battles Apple • Indie pubs want fair pay • RSD MRKT online • Bandcamp improves Discover • More
How to promote a playlist: A Case Study
This real-life case study showcases how a product – in this case, an indie playlist – moves through the marketing funnel, effectively engaging and converting consumers at each stage. from. Continue reading