What everyone gets wrong about audio discovery – but Facebook, Spotify might get right
Word-of-mouth remains the main driver for how listeners typically discover new audio, and while many in the audio industry have found this this a nebulous and elusive marketing channel to. Continue reading
Read My Lips: New Music Discovery Courtesy Of TikTok
In this piece, Fred Jacobs explores the ascendant power of TikTok as a tool for music discovery, able to turn classic rock songs into born again hits, and how some. Continue reading
Girl, Put Your Records On: Modern Music Discovery
Streaming may have made access to music easier than ever, but the subsequent demise of mixtapes, forums, and music stores has changed the way that we discover new music forever.. Continue reading
Music Streaming Discovery Match: Serendipity 2, Algorithms 0
Even as the streaming giants continue to pour more and more resources into creating the perfect music ‘discovery’ algorithms for their listeners, good old fashioned serendipity often still seems to. Continue reading
Hype Machine Offers Fans A Way To Support Their Favorite Artists Of 2019
Hopefully, you discovered some great new music in 2019. But what did you do to support the artists that created it? The Hype Machine has developed a tool that makes. Continue reading
Instrumental, Corite Join For Global New Artist Discovery
Stockholm based Corite and London-based artificial intelligence-driven talent discovery platform Instrumental have announced a global collaboration to identify emerging musicians on the verge of success on Corite's recently-launched fan funding. Continue reading
Spotify Says Personalizaton Increased Song Discovery 35%
Spotify says that song discovery is up 35%, thanks to new efforts to personalize the music delivered on the platform. Spotify recently began adding tracks based on the user's listening. Continue reading
How Spotify’s Continued Expansion Is Killing Niche Music Genres
While the rise of streaming is, in many ways, responsible for the music industry's salvation, the vast majority of content streamed on platforms like Spotify generally tends to lean towards. Continue reading
The Biggest Challenge Facing Music Right Now [Hisham Dahud]
"When was the last time you sat down and just… listened?" That's the question asked by Hypebot contributor Hisham Dahud. The answer for most of us could have significant implications. Continue reading
