music analytics

Post-release strategies to maintain momentum for music

You dropped the track, but the real work starts after release day. Learn the key post-release strategies that keep your momentum strong, grow your audience, and turn one song into long-term success.

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Spotify

Turn Listeners into Lifelong Fans with Spotify Super Listeners

Not all listeners are the same, and a small group can have the biggest impact on your music career. Here’s how to grow your Spotify Super Listeners to increase streams, sell more tickets, and build a loyal fanbase that lasts.

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YouTube Music Updates

YouTube, YouTube Music updates are big wins for Musicians

As part of its 10th Anniversary celebration, YouTube and YouTube Music updates are big wins for musicians and music marketers.

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How To Turn Casual Listeners into Superfans

Most artists focus on superfans, but real growth starts with your casual listeners. Fan engagement expert Dan Goldberg reveals how to turn casual listeners into superfans using strategies the music industry often ignores.

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How To Grow a Fanbase with Email Marketing

Tired of battling ever-changing social media algorithms just to reach your fans? Check out how grow a fanbase with email marketing and have direct access to your audience.

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CARYS: A Case Study in Independent Artist Growth

What is GEO vs SEO? Why GEO is now more important than SEO

GEO is now more important than SEO in marketing. Search engines aren’t what they used to be. AI-generated overviews are stealing the spotlight and reshaping how to get discovered. If you’re relying on keywords and backlinks, you’re already behind, because Generative Engine Optimization (GEO) is now the key to getting noticed.

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Importance of safely sharing passwords within artists teams

Artists risk losing everything if they don’t protect access to their social media accounts. Here’s a guide to safely sharing passwords within artist teams – without putting their digital presence on the line.

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music marketing vs. advertising

How to Find Music PR Teams That Actually Understand You

A PR firm can help a music career skyrocket, but only if you choose the right one. Learn how to find music PR teams, the key traits to look for and red flags to avoid before making this critical investment.

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Musician’s Guide to SEO 2025

Want more fans to actually find your music? This easy-to-follow musician’s guide to SEO shows you how get noticed online and grow an audience.

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How to Create Weeks of Content From A Single Song or Video

Tired of releasing a song only to have the buzz fade in a week? Learn how to create weeks of content from a single song or video that keeps fans engaged and momentum growing.

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marketing music videos

Marketing Music Videos in 2025 + 10 Video Ideas To Get Started

If you’re putting out music in 2025, video needs to be part of your strategy. This guide covers everything you need to know about marketing music videos in 2025 including. Continue reading

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