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The State of Music Advertising in 2023

Many technological strides have reshaped the world of music marketing this past year, and this report from the Ads team at Sony’s indie distribution powerhouse, The Orchard, summarizes the current. Continue reading

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Music PR vs. Music Marketing: What’s the difference?

Music marketing and promotion have a lot in common, but it’s crucial to know the difference between them. Here’s everything you need to know. by Rebecca from the Reverbnation Blog. Continue reading

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7 ways to get more Repeat Views on TikTok

Repeat views are key to algorithmic reach on TikTok. Chris Robley of CD Baby offers some smart strategies to get more of them. by CHRIS ROBLEY of CD Baby’s DIY. Continue reading

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Trending music industry technology news website Hypebot logo digital media analytics modern design what is Hypebot? A leading online platform delivering the latest news, insights, and analysis on music industry trends, technology, and digital marketing for artists, labels, and industry professionals. The Hypebot logo represents a cutting-edge digital media outlet focused on innovative trends, music tech developments, and industry analysis, serving musicians, marketers, and tech enthusiasts in the music business.

How Facebook’s ‘Professional Mode’ is helping musicians

Artists can now attract more fans using Facebook’s new professional mode. Here’s the rundown… by Bobby Owsinski of Music 3.0 If you weren’t paying close attention, you might have missed. Continue reading

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How to take better band photos (in six easy steps)

Here are six steps you can take to ensure your band photos tell your story and speak to your persona. We detail them here (and give you some real world. Continue reading

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Meghan Trainor vs. Sam Smith: Comparing TikTok marketing strategies

Meghan Trainer and Sam Smith both recently released singles that have been hovering all around TikTok. However, each artist took a different approach, leading to different outcomes. Here’s the breakdown.. Continue reading

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‘For Your Consideration’ marketing for Grammy nominations

With Grammy season approaching, it’s time to wrack in those votes with a not-so-secret weapon called ‘For Your Consideration’ marketing. by Randi Zimmerman of Symphonic Blog Voting for the GRAMMY‘s is. Continue reading

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Taylor Swift’s Midnights release offers a music marketing masterclass

Learn some music marketing basics with Taylor Swift’s recent album Midnights… by Ashleigh Millar of MIDiA Are we surprised that Taylor Swift has broken records (yet again) after dropping her new album, Midnights (and Midnights. Continue reading

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Which music submission service is best? Submithub, Musosoup, others compared

Music marketing is a lot of work for one person. Fortunately, there are services made to help, but how do you know who to trust? Here’s a thorough review of. Continue reading

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9 quick and simple marketing tasks musicians usually forget

Not all music promo needs to cost you dozens of hours or thousands of dollars! by CHRIS ROBLEY of DIY Musician There are (at least) 50 quick things you can do to. Continue reading

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How a 100% DIY musician made $200,000 from their self-built website

Indie rock artist Adam Ezra made over $200k from his band’s website, which was self-built on Bandzoogle. Here is how he did it… by CHRIS ROBLEY of DIY Musician Want to. Continue reading

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