Colorful DJ mixing console with knobs and sliders for music production and live performances.

Brian Hazard looks back at a year of promoting his independent album

Independent recording artist, author and teacher Brian Hazard shares how he promoted his 12th album this past year. A guest post by Brian Hazard of Passive Promotion. I’m exhausted. My 12th. Continue reading

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Improve your music marketing with simple test ads

Find out how to successfully promote your music as simply and inexpensively as possible with test ads. A guest post by Sara-Lena of BlackbirdPunk. Running test ads is one of. Continue reading

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Most viral music campaigns of 2021

Read on and learn from some of the most viral music campaigns of 2022 from our friends at Symphonic. A guest post by Randi Zimmerman of Symphonic Blog. This year. Continue reading

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Facebook has an age problem which means you do too

The “aging up issue is real,” a Facebook researcher wrote in a leaked internal memo and as a result, the social network will face a more “severe” decline in younger. Continue reading

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Music collaboration app screenshot showing playlist creation for personalized music mixes and taste matches for artists and music fans.

4 ways to use Spotify’s new Blend shared playlists to interact with fans

Blend, Spotify’s personalized shared playlist has exited beta for all global users and the new feature offers some unique and simple ways for artists to interact with fans. Key Spotify. Continue reading

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Music marketing ROI: Are you getting back what you’re putting in?

In one form or another, marketing is a key part of finding success as a musical artist. So how can you tell whether or not the time and effort you. Continue reading

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A marketing guide for independent artists

In this comprehensive guide for indie musicians, we break down what music marketing is, the different elements of a music marketing campaign, and how to successfully pull one off. This. Continue reading

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3. Engaging infographic showing 60-second snapshots of global internet activity in 2021, including social media, messaging, streaming, and digital interactions for SEO-focused content.

These things happen every minute on the internet and what they mean to you [infographic]

Social media marketer Lori Lewis has a message for you” Never assume what we’re doing has inherent value. Because this is what people are doing every sixty seconds while we’re. Continue reading

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The Culture of Celebrating Digitally: Shaq Diesel and Other Key Learnings From The NFL Draft

How do you market when the world is turned upside down? If old solutions no longer fit the new paradigm, it’s time to find inspiration and answers in unusual places. Continue reading

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Ari Herstand On ‘How to Make It in the New Music Business’ In 2020

Musician and author Ari Herstand joins co-hosts Michael Brandvold and Jay Gilbert on the Music Biz Weekly podcast to discuss the playlist strategies, Facebook advertising and mushc more. Herstand has. Continue reading

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FANOCRACY: Turning Fans Into Customers, Customers Into Fans

The most powerful force in music marketing isn’t social media, email blasts, search ads, or 15 second commercials before a YouTube video. The most powerful force in music marketing is. Continue reading

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