Bob Baker On the Fan Engagement Triangle [VIDEO]
A few months ago, CD Baby president Brian Felsen interviewed me at the TAXI Road Rally. In this short segment we discuss old and new models of engaging with fans,. Continue reading
Music Sharing = Music Marketing: This Is My Jam, Herd.fm & Cred.fm
Music sharing sites have a lot of potential for marketing and the following sites are worth considering if that's part of your approach. This Is My Jam is currently getting. Continue reading
Apple Will Help You Create & Sell Multimedia Music Projects For The iPad
Guest post by Bob Baker of TheBuzzFactor. Apple caused a stir some weeks ago when it launched iBooks Author, a new free app that indie authors and book publishers can. Continue reading
11 Top Ways To Create Compelling Music Video Content
This guest post is by Bob Baker and Kendra Wright of www.TheBuzzFactor.com Every artist should be using online video as part of their promotional toolkit. That means you must set. Continue reading
Music Marketing With Facebook Timeline Covers & Movie Maker
The introduction of Facebook's Timeline opens up new possibilities for music marketing that will become even more significant as it is extended to Pages. Though most bands and many individual. Continue reading
Music Marketing With Free SoundCloud Story Wheel
SoundCloud recently released Story Wheel, an app for creating a slideshow using Instragram pics and audio via SoundCloud. It's an interesting webtool with a lot of potential for music marketing. Continue reading
Unofficial Music Marketing At SXSW
SXSW has grown from a unique music festival in Austin, Texas featuring indie artists to a terrain of events with so much happening that being heard over the noise is. Continue reading
3 Tips Indie Music Marketers Can Learn From Corporate Social Media
SoCon2011 took place in late October in London with a focus on "Brand Journeys In Social Media". Though primarily about corporate marketing, WMG's Ritch Sibthorpe and Last.fm's Mathew Hawn shared. Continue reading
Is Occupy Wall Street Fair Game For Music Marketing?
[Update] Occupy Wall Street (OWS), the Manhattan sector of a growing international protest movement-in-the-making, has already seen a few famous musicians drop by including Lupe Fiasco and Kanye West. It's. Continue reading
MTT Weekly Recap: Do You Have To Choose Between Being An Internet Star And A Radio Star?
Where The Music Industry Thinks Out Loud Charles Mcenerney: On the Money: Examining Musicians’ Revenue Streams in the New Digital Landscape Matt Voyno: Do You Have To Choose Between Being. Continue reading
