Artists Can Now Pay To Promote New Releases On Spotify Including To Paid Premium Users
Spotify announced today that artists and labels will be able to buy paid placements across both its paid Premium and free ad-supported tiers to promotes new releases. Dubbed "Brand New. Continue reading
How To Write Improved Subject Lines That Get Your Promos Opened
Inundated as we all with a constant barrage of emails, chances are high that any promo email you send will be ignored and never opened. Unless, that is, you're able. Continue reading
How the Music Industry Can Incorporate TikTok Into Its Artist Marketing Strategies
Social short music video app TikTok is on fire with 500 million monthly users, 66% of whom are under 30 years of age. But how to market music on Tik. Continue reading
Views May Vary: How Formats Impact Music Marketing Across Social Media
While digital marketing brings us a number of important freedoms, it also brings with it certain limitations when it comes to marketing. Thumbnail dimensions now govern how consumers engage with. Continue reading
How To Write A Stand-Out Music Biography, How It Can Help Your Music Career
If you want to make it as an independent artist in the music business, it's important to diversify. One avenue many may not consider is to go into publishing. Not. Continue reading
How To Get Your Music To Stand Out From The Crowd
With many barriers to entry lowered or entirely smashed down, creating music and making it available to the public has become a complete cake walk. Needless to say, this has. Continue reading
45 Best YouTube Channels To Promote Your Music
Veteran music marketer consultant Amber Horsburgh graciously shares her list of the 45 Best YouTube channels to promote music to for artists at all levels. "YouTube channel promo is a. Continue reading
This Week In Music Commentary
Commentators inside the industry this week voiced their opinions on the trends that are transforming music marketing, the harsh economic realities of streaming, and just how much 'verification' is worth. Continue reading
