build a fanbase as a musician

How to find fans and build a fanbase as a musician

With over 20,000 tracks uploaded to Spotify every day, standing out as an artist has never been harder – but also never more possible. This guide breaks down 10 essential strategies to find fans and build a fanbase as a musician.

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how to make it without faking as a musician

Musicians: How to Make it Without Faking it

You don’t need a gimmick to go viral – just a strategy that amplifies your authenticity. Here are 7 tips on how to make it without faking it as an independent musician.

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Musicians battle Climate Change

Don’t just release it: How to launch music strategically

Dropping a song and hoping for the best won’t cut it anymore. Learn how launch music strategically, turn it into a real event that grabs attention and grows a fanbase.

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social media for muscians

How to Upgrade Your Online Presence in just One Day

Stale social media might be costing you fans, but a quick DIY refresh can turn that around in just one day. Learn how to upgrade your online presence, optimize your profile, boost engagement, and convert casual visitors into loyal listeners, without a big budget.

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protect working musicians TikTok

TikTok for Artists Offers New Valuable Music Marketing Tools

The new TikTok For Artists platform is just for musicians and offers tools to help promote music and track fan engagement. It could be a game-changer for anyone trying to grow their music career.

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Why songs are peaking faster and then fading away?

Why songs are peaking faster and then fading away

1990s music fads came and went, but today’s viral songs and stars fade even faster. Using Spotify’s Top 50 charts, Chartmetric uncovered the fleeting nature of modern pop stardom and looked at why songs are peaking faster than ever.

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physical music sales

How to use Physical Music Sales, Merch to build a Loyal Fanbase

In a digital-first industry, physical music sales and merch offer something streaming never can: a real, lasting connection with fans. Learn how to turn every sale into a meaningful moment that builds loyalty, buzz, and a fanbase that sticks around.

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email marketing for musicians

Email Marketing for Musicians Made Easy

Want to grow your fanbase and make more money from music? Email Marketing for Musicians breaks down how email connects with fans and boosts income, without getting spammy.

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TikTok US deal

TikTok For Artists launches with Analytics, Pre-saves, Teams

TikTok for Artists has officially launched. The new music insights platform is designed to help artists and their teams build careers.

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Smiling face rating survey illustration, happiness and feedback concept, colorful emoticons on clipboard, hand holding pen for rating emotions, digital customer satisfaction feedback system.

How to use A/B Testing to Market Music more successfully

Tired of guessing what content strategies actually works? Learn how to use A/B testing to market music music, get real results, and finally understand what makes your fans click, stream, and share.

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custom Spotify playlist covers

Do Spotify playlists still matter? Playlist Marketing in 2025

Playlisting was once a top way to grow your music, but many artists got burned by fake streams and shady tactics. Do Spotify playlists still matter? There’s now a new and better way to use playlists to market music reach real fans.

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