Armada Music’s Nicolet Hofman On Branding, Bots and Marketing Strategies

In this piece we chat with Nicolet Hofman, the marketing powerhouse behind Armada Music's roster of artists about online branding, bots, and marketing strategies for the future.

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Contrary To Predictions, Blockchain May Not Be The Future Of The Music Industry [Bobby Owsinski]

Over the past couple of years, a number of articles have surfaced in the music business world touting blockchain tech as the saviour of the music industry which will finally. Continue reading

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Creative, Unusual Music Marketing Methods

With the massive volume of music, and the number of musicians out there, standing out and getting noticed has become harder than ever. Traditional marketing methods, while helpful, may not. Continue reading

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10 Best Songs For Thanksgiving

In addition to eating too a day off, eating too much and watching football, Thanksgiving in the United States is a day to give thanks for the many things we. Continue reading

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THU. BRIEF: Amazon Drops Ticketing Plans • ETQ Takes 40% Epidemic Sound Take • Net Neutrality • More

THURSDAY 11.23.17 Music Business News From Around The Web  Even the mighty Amazon can't crack the ticketing kabal.  Updated continuously under our More New

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Spotify For Artists Expands ‘Artist’s Pick’ Marketing Features: Custom Image, Messaging and Localized Tour Dates

Spotify For Artists continues to expand its toolbox of free features designed to help all musicians build and benefit from their presence on the streaming service. New additions add a. Continue reading

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Why So Many Musicians Get Digital So Very Wrong

Here Amber Horsburgh delves into the issues behind common industry misconceptions surrounding digital strategy, and the danger of simply treating digital as a communication channel, as well as the importance. Continue reading

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Roy Orbison Heirs File Lawsuit To Stop Concert Hologram Project

Heirs of  Roy Orbison have filed a lawsuit to block what they say is a shakedown by a hologram company owned by Greek billionaire Alkiviades David. New technology often leads. Continue reading

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What’s Not To Like About Facebook’s (Non-Existent) Music Licenses

Owing to their ability to duck behind DMCA 'safe harbor' rules, Facebook has been able to get along without paying royalties on the music which, undeniably, add an appreciable amount. Continue reading

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Messenger Bot Startup I AM POP Opens UK Office

[UPDATED] Amsterdam-based Facebook Messenger bot startup I AM POP has hired Sam Taylor as its London-based Chief Commercial Officer. The appointment coincides with the opening of a new office in. Continue reading

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