Music Must Compete In The “Attention Economy” says Sony Exec
The competition is no longer just other music. Consumers' limited time and attention spans are time is split between audio, visual and social media, points out Dorothy Hui, Sony Music. Continue reading
6 Simple Strategies To Collect More Email Addresses At Shows
In a crowded online communication space, email remains one of the most effective ways for artists to reach their fans. In this piece we look at six of the best. Continue reading
115 Social Media Facts You Need To Know [INFOGRAPHIC]
Facebook, Twitter, Instagram, Snapchat…. In less than a decade social media has become and essential tool for musicians and music marketers. But the social media landscape can also be quite. Continue reading
Storytelling In Music
In this Lucy Blair Pettersson looks at the art of storytelling in music, why it's important, and how artists can better work to make the story told in their music. Continue reading
Bandcamp Reports Strong Growth, Adding 2000 Indie Labels, Hundreds Of Thousands Of Artists In 2016
The recorded music business had a decent year in 2016, but indie powerhouse Bandcamp had an ever better one. And they did it the old fashioned way – selling music. Continue reading
Netflix Not Worried About Death Of Net Neutrality, But Startups Should Be Terrified
With Trump's team of telecom advisors having made clear their intentions to dismantle net neutrality, startups and smaller companies that lack the lobbying muscle of companies like Netflix are in. Continue reading
For Music, Artificial Scarcity Has Become Scarce [David Lowery]
Uses of the term "artificial scarcity" appear to be declining. Once often slung around by those discussing copyright, in reference to copyright holders limiting the authorization of creative work, the frequency. Continue reading
