50% Active Spotify Free Users Convert To Paid says Spotify CFO Barry McCarthy
Half the users of Spotify's free ad supported tier convert to Premium paid users, if they stay engaged, Barry McCarthy, Spotify Chief Financial Officer said in an interview at the. Continue reading
Getting It Done: The Week In D.I.Y. and Indie Music
We've been keeping the music industry's indy self-starters up to speed on the latest music industry tips this week, with advice on promo tools that will stop fans in their. Continue reading
REWIND: The New Music Industry’s Week In Review
Here we check back in on major news in the music industry from the past seven days including the departure of Spotify's head of marketing (the ninth industry exec to. Continue reading
TOP POSTS: This Week’s Most Read Posts On Hypebot
This week on Hypebot, the articles most frequently perused by our readers looked at some different way to think about releasing music, significant changes coming to apple with the rollout. Continue reading
Stop Fans In Their Tracks With These Promo Tools
While you may think you have everything ready to go for a release as far as your marketing campaign and advertising plan are concerned, getting the attention of fans (or. Continue reading
Spotify Marketing Head Seth Farbman Is 9th Top Executive To Exit In Last 18 Months
Spotify Chief Marketing Officer Seth Farbman is leaving the streamer after 3 and a half years. He joins a growing list of 9 top executives who have left Spotify over. Continue reading
4 Things Music Promoters Must Know About Instagram Geotagging
Instagram is an incredibly valuable and effective social media marketing tool, and while most music promoters already have a regularly established strategy when it comes to the photo sharing platform,. Continue reading
Spotify, Nielsen Deal May Mean More Money For Artists
One of the most valuable types of data for artists and labels is demographic information on exactly who is listening to their music. This is why a new deal being. Continue reading