Social Is Not Just About Sharing, It’s Also Commerce

Michael Brandvold introduces the new tool, CommerceSocial, that allows for artists to sell their music directly to fans on a Facebook post. This innovative tool utilizes word-of-mouth recommendations that are popular. Continue reading

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A Guide To Creating More Engaging Newsletters

Ariel Hyatt gives some great tips on writing engaging newsletters and emphasizes that newsletters are important especially if your audience is older than 24! A key theme for newsletters is. Continue reading

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Types Of Fans, Fan-Funding, Giving The Web A Voice, Cheaper Music, & Engaging Newsletters

This week on Music Think Tank, Jonathan Ostrow helped artists break down their fans into different categories.  Brian Hazard argued against fan funding and offered advice on how to benefit. Continue reading

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Why Is Music Cheaper Now? It’s Supply & Demand.

Artists such as Sufjan Stevens think that selling albums for $3.99 is unfair, but Stevens does not recognize that the market has caused prices to fall. Brian Franke explains why. Continue reading

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Browser Audio Recording Gives the Web a Voice

Eliot Van Buskirk discusses the impact of Mozilla’s new technology which allows users to easily record audio and video on the music world. On Thursday, Mozilla released the audio recording. Continue reading

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An Argument Against Fan Funding

Brian Hazard argues that artists do not need much money for a project because they are all limited by free market pricing which states: People are only willing to pay. Continue reading

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How Well Do You Know Your Fans?

Fans are crucial to a sustainable career in music. Jonathan Ostrow emphasizes that not all fans are equal. He breaks down fans into various categories ranging from the listener to. Continue reading

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What Is A Brand?

Artists today are constantly told to promote their brand, but do you know what a brand is exactly? Brands help fans identify artists and can range from your sound to. Continue reading

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Writing Well, Dominance of Myspace, SoundOut, Andrew Dubber & Music Basti, & What Is A Brand

This week on Music Think Tank, we explore the importance of writing well to help your music career; the dominance of Myspace on Google results; the music service SoundOut; Andrew. Continue reading

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How Artists Can Get Feedback On Their Music

Want feedback on your music? Brian Hazard tests out Soundout, a music service that compares your song to 50,000 others from major and indie labels to tell you how good your. Continue reading

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