The Truth Behind SoundCloud Reposts And Paid Promotion

This piece takes an in-depth look into the world of paid promotion and reposting on SoundCloud, including an examination of just how much a repost is worth, whether we're in. Continue reading

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Spotify Investor Hints At Possible Facebook Sale, Projects 100 Million Paid Users By 2020

A major investor in Spotify has signaled that while a 2017 IPO is likely, "don´t discard the possibility of a sale to Facebook." He also shared projections that, if correct,. Continue reading

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Why People Pay For Subscription Entertainment Services

Here Karen Allen looks what makes a person willing (or unwilling) to pay for subscription entertainment, depending on whether the content they're accessing is premium or non-premium.

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Spotify Paid Subs Up 9 Million In 6 Months, Working To Offer Artists “A Full-stack Solution”

Spotify now has 39 million paying subscribers, up 9 million from 30 million in March.  By comparison, Apple Music announced 15 million in June and TIDAL has about 4 million. Continue reading

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Spotify, Netflix Tip-Toeing Into One Another’s Territory

Here we look at Spotify's toe dip into the world of original video content, just as Netflix simultaneously releases music-centric material, while both companies face obstacles to steady growth and profitability.

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3 Simple Steps That Would Fix The Record Business In 2016 Using Windowing

Although hardly a new marketing technique, the time-tested practice of "windowing" new music releases could be the industry's ticket to a more profitable future, as well as providing artists with greater. Continue reading

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How Blockchain And Virtual Reality Can Fix The Music Industry [Benji Rogers]

While music consumption has grown exponentially in recent years, this uptick has failed to translate into profit, with much of the revenue being lost in a murky swamp of missing. Continue reading

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Googles Announces YouTube Red – $10 A Month For Ad Free Music And Video [OFFICIAL]

Google owned YouTube has announced a paid music and video subscription service called YouTube Red.  The ad free tier will cost $10 per month and replace YouTube Music Key, as well as,. Continue reading

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Niche Music: The Next Streaming Frontier

While streaming services like Spotify and Apple Music offer a seemingly unlimited buffet of music from which listeners can pick and choose, it may be more variety than most listeners. Continue reading

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Meet Your Newest Law Enforcement Partners: Spotify And Netflix

Following Netflix and Spotify's pivotal role in the locating of two accused abductors, some interesting questions are being raised regarding the trade-offs between convenience and privacy.

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Chicago Adds 9% Tax On Spotify, Netflix

The City of Chicago has imposed a pair of taxes that would impose a sales tax on pay-per-view entertainment delivered over the internet. The law seems aimed at streaming services. Continue reading

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