Music Advertising 101: Grow Your Fanbase With Better Online Ads
With touring currently impossible, and PR campaigns an expensive prospect with mixed returns, running digital ads for new music is often the most affordable and effective option for promotion. By. Continue reading
YouTube Music Is Rolling Out Now
YouTube's long promised new entry into the subscription music streaming wars, YouTube Music, is live. About Noon ET today, Google announced that they had started rolling out early access to the. Continue reading
Vevo Shows YouTube Advertisers How It’s Done
As YouTube's advertising debacle continues, it's premium division, Vevo, offers a shining example of content vetting and effective audience targeting done right, something which the rest of the video sharing. Continue reading
13 Tips For Using Facebook Live From Hootsuite’s Social Media Team
Facebook Live provides a unique opportunity for audiences to connect with musicians and bands behind the scenes and foster a real human connection between them. Here the social media team. Continue reading
Share Of Revenue Music Streamers Paid Licensing Orgs Fell 27% In 2016, Says New Study
What a stream is worth will be debated forever, but one place to start is to ask what revenue it generates. A new study says that monetization is fast approaching. Continue reading
5 Time Management Tactics Every Musician Must Know [Cyber PR]
Focus, Execute & Thrive is my personal mantra for 2017. Yes, I have a personal mantra. While I still struggle, the study of time management and productivity is a lifelong. Continue reading
Are Facebook Ads Worth It?
Facebook has grown massively since it's creation in 2004, and the scope of it's audience is such that getting anyone to see your post, particularly if you are a band. Continue reading
YouTube Unleashes Power Of Live Streaming
In addition to its new 'Super Chat' feature, YouTube is also seeing a rise in the success live streaming video, although this has been a part of YouTube since 2011. Continue reading
Youtube’s Super Chat: A Guerilla Marketing Gift
The recent launch of YouTube's Super Chat feature represents and interesting new way of monetizing a combination of mobile messaging and live video, and although it seems like good news. Continue reading
