Streaming might be king, but physical music can build deeper fan connections, boost revenue, and elevate a brand. From fan demand to tour strategy and budgeting, here’s how to tell when it’s the right time to press vinyl, CDs, or cassettes and release physical music.

Thinking about pressing vinyl, CDs, or cassettes? Here’s how to know if your music, fanbase, and budget are ready to turn those streams into something fans can actually hold with. Continue reading