Should Artists Promote Their Music On TikTok? [VIDEO]

While music is certainly an integral part of keeping TikTok users entertained on the platform, whether or not artists should be sinking a lot of energy and money into promoting. Continue reading

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What Is The Best Way To Promote Music In 2020?

Brian Hazard breaks down some of the most effective avenues for promoting your work and conquering the new music economy in 2020. Guest post by Brian Hazard of Passive Promotion. Continue reading

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Why Personalisation Leads To More Successful Email Pitches: What To Know

No matter where you are in your music career, writing a well-crafted pitch email is essential for advancing in the music business. Maybe you’re trying to land a festival slot,. Continue reading

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3 Effective Ways To Make Music Focal Point Of All Your Promotion

As an artist, the more time you can spend working on your music and honing your creative craft the better, but putting time and energy into promotion and branding is. Continue reading

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Guide To Writing About Your Own Music

No matter how talented a writer you might be, writing about your own music can often be a difficult task. That said, doing so will eventually be necessary as your. Continue reading

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6 Steps To Writing The Perfect Music Press Release

Living, as we are, in the fast-paced era of social media marketing, a conventional press release may seem antiquated to some music marketers. The reality is far different however, and. Continue reading

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3 Effective Ways To Promote Your Album Release In 2020

While a sudden, unannounced album drop may work for a choice few high profile artists, such a strategy (or lack thereof) is usually ill-advised. Here we look at how to. Continue reading

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DIY vs. Paying For Services: How, When To Decide Whether It’s Worth It.

Many artists choose a do-it-yourself approach more out of necessity than an actual desire to do everything themselves, and there are certain times in a musician’s career when you’re better. Continue reading

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Test Your Knowledge Of Music Promotion

Just promoting your music is fairly straightforward, but doing so efficiently and seeing actual results requires a little more nuance. In this quiz we assess just how much you know. Continue reading

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What To Know About Overpromoting, How It Can Push Your Fans Away

Thanks to technological growth and the rise of social media, artists are now able to keep their fans constantly updated on virtually every aspect of their lives. While this kind. Continue reading

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