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Pro Music PR Tips From eOne, Better Noise Music, And More [Video]

In this edition of the new digital webinar series Haulix LIVE!, we hear conversation from music industry heavy hitters on the ins and outs of promotion and publicity. Guest post. Continue reading

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How To Promote A Spotify Playlist Using Instagram Stories Ads

Brian Hazard of the project Color Theory shares how he recently saw some promotional success with his Spotify playlist by utilizing a classic industry technique: paying for advertising – in. Continue reading

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How To Sell Yourself (Even When You’re Terrible At It)

While artists and musicians may not like to think of themselves as salespeople, the reality is that, for your music to be your career, you need to sell it. Here. Continue reading

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How Songs Go Viral On TikTok [Video]

Billed as THE platform for becoming a viral sensation in the blink of an eye, TikTok is also known for its notoriously inscrutable algorithm. So how exactly does one rise. Continue reading

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Skepta Turns Up Heat With ‘Ignorance Is Bliss’ Album Campaign [CASE STUDY]

In this piece, we look at how chart-topping UK rapper and producer Skepta and has team planned and executed a successful global promotional campaign for the rapper’s fifth album Ignorance. Continue reading

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4 Techniques For Getting Playlisted

Passive income sources are more important than ever right now, of which streaming is one of the best – particularly if you can land your music on a few playlists.. Continue reading

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How To Pick Your Music Release Date

While choosing a release date for your new album may seem like one of the most straightforward parts of the process, strategically picking when your music drops can dramatically impact. Continue reading

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Spotify Has Tips On Releasing An Album When You Can’t Tour

For artists, touring remains an impossibility, meaning those musicians still releasing music have had to find other ways to connect with audiences. Here several teams and artists share insights on. Continue reading

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How Word Of Mouth, The Theory Of 22 Works Online

Despite the many marketing innovations the music industry has seen over the years, word of mouth remains the most powerful promotional tool available to artists – a power which is. Continue reading

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5 Tips For Promoting Your Music On SoundCloud

The SoundCloud community has helped a number of successful artists gain their first audiences, and should be an essential part of any musicians promotional strategy. That said, the platform is. Continue reading

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How I’m Promoting My Spotify Playlist Using Instagram Stories Ads

Here Brian Hazard of the synthwave project Color Theory recounts his recent success boosting traffic on his Spotify Playlist through some good old-fashioned advertising – in this case through Instagram. Continue reading

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