Why Musicians Should Have More Patience When Securing Press Coverage

Some artists will tell you that finding press coverage for your music is easier than ever, and while this may in some sense be true, the reality is that just because someone is willing to give you coverage, it doesn’t necessarily mean it will help your career any. Here we delve into why artists need to exercise patience in finding the right place to promote their next release.

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20 Twitter Tip and Tricks To Simplify Your Life Online

Twitter can be an excellent resource to help artists new and existing fans and strengthen their brand online. But 11 years in, Twitter is still confusing, as well. Here we. Continue reading

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7 Tips For More Powerful Email Blasts

Although it's one of the oldest form of digital marketing, email remains to this day one of the most effective, but only when executed well. Here we look at seven. Continue reading

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What To Expect When You Hire A Music Publicist

While many artists may believe that hiring a music publicist will solve all their problems, this is sadly far from the truth. Here we look at a few things artists. Continue reading

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7 Common Themes To Secure Music Blog Coverage

Building a press list for your band can often seem like an overwhelmingly difficult task, made all the more thankless by not knowing if it will result in actual useful. Continue reading

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3 Things You Can Demand From Your Publicist

Here a former publicist shares some insider information on what you, as an artist, can reasonably demand from your publicist and expect to actually receive, and why it is that. Continue reading

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15 Reality Checks Young Musicians Need To Hear

While young musicians unquestionably have a lot of talent and inspiration to bring the table, a lack of knowledge about the realities of an industry as competitive as the music business. Continue reading

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Do DIY Musicians Need Publicists?

Although publicists have historically played an important role in the music industry when it comes to making or breaking artists, have we reached a point where it's easier and more. Continue reading

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3 Kinds Of Bands That Don’t Need A Publicist

While the majority of bands should have someone who is dedicated to protecting the band/s public image, both in the press and on social media, there are certain types of. Continue reading

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The Musician’s Guide to Hiring a Publicist

My team and I at Cyber PR spend all our working hours (and many non-working hours) talking to musicians who want publicity for their art. What continues to baffle us is the fact that many of the artists who contact us have no idea what publicists do, or what to realistically expect from a publicity campaign.

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