World college radio day

A look inside The Orchard’s radio promo team for indie music

Radio remains an important determinate in the success of many artists, and VP of Promotion Billie Jean Sarullo and her team at indie distributor The Orchard is on the frontlines. Continue reading

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YouTube expands offerings for livestreamers

In an effort to cater to the pandemic-induced surge in livestreaming, YouTube has sought to offer its live streamers a variety of new features in the past month, enhancing the. Continue reading

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Listener focus on music and discovery to enhance listening experience with modern digital media.

The state of new music discovery

In the latest example of how the industry is changing, yesterday we wrote about a new study that shows just how powerful TikTok is for music discovery. It’s clear that. Continue reading

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Does radio still matter in the streaming age?

Does radio still have a role to play in the streaming age? Some consumers argue that, when it comes to music discovery, radio still reigns supreme. In this latest piece. Continue reading

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Artist’s guide to getting a song on the radio in Canada

Marketing in the US is important, but don’t forget about our beloved neighbors to the north! Here we look at a few tips on how to get your music on. Continue reading

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Casual Listeners into Loyal Fans

Is anyone actually LISTENING to the radio?

In this piece, Fred Jacobs unpacks some revealing new information brought to us through the research findings of Jeff Vidler about the “need states” of different types of audio, and. Continue reading

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Indie week music festival 2021, June 14-17, presented by SoundExchange, vibrant promotional graphic, showcases indie music event details, ideal for promoting independent artists and music industry insights.

A2IM panel explores unfair performance rights on sound recordings

This year at a virtual Indie Week conference, a panel led by Michael Huppe of SoundExchange addressed an ongoing issue regarding performance rights in the US, which prevents artists from. Continue reading

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Independent music companies association logo with black text and icon on orange background, representing industry group for music labels and artists in 2023.

IMPALA urges US to adopt radio performance royalties to create ‘level playing field’

Just as the American Music Fairness Act was introduced in the US Congress, IMPALA, the Brussels-based indie label trade organization urged the US to follow it EU counterparts and require. Continue reading

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Music Education

When was your favorite decade of music?

For radio, funding for research post-pandemic has been in short supply. Fortunately new research from YouGov may help fill the void, and has some interesting data about listeners favorite decades. Continue reading

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Ex-Spotify exec on the communications that people consider most important

One economist/Spotify alumnus set about ranking which communication activities people feel are the most important, with some undeniably surprising results. Guest post by Bobby Owsinski of Music 3.0 There are. Continue reading

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TikTok Radio logo featuring TikTok sounds and songs hosted by TikTok creators, available exclusively on SiriusXM, highlighting TikTok music, TikTok creators, and streaming radio for digital media marketing.

TikTok Radio could mean a broader audience for new artists

TikTok’s plan to launch TikTok Radio this summer – in conjunction with Sirius XM/Pandora – could be good news for up and coming artists, who have historically benefited from TikTok’s. Continue reading

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