Instagram beats TikTok user growth for the first time in 4 years

According to data from Sensor Tower, Instagram surpassed TikTok in new app downloads last year for the first time since 2020, making it the most downloaded app globally…..

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Reels now get 200 billion views per day on Facebook and Instagram

Meta’s TikTok-like Reels now get more than 200 billion views daily across Instagram and Facebook, the company revealed in a report to investors this week. TikTok has not shared its. Continue reading

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Instagram’s attempt to copy TikTok with ‘Reels’ is not going well

TikTok quickly rose to success with its short video format, and YouTube’s Shorts is finding a big audience, but Instagram does not seem to be having the same luck. Opinion. Continue reading

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YouTube adds Shorts revenue sharing, expands Partner Progam, music licensing

YouTube use recurring revenue for creators to help it battle TikTok as well as Facebook and Instagram Reels in the important race for short video domination, Google announced this week.. Continue reading

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YouTube Shorts takes on TikTok with 45% ad-revenue share for creators

YouTube Shorts is about to give creators a major reason to ignore TikTok. According to the New York Times, YouTube will soon announce an ad revenue-sharing model that could revolutionize. Continue reading

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New Instagram Reels updates you need to pay attention to

Instagram is constantly updating its features for creators to play with and better engage their community on the platform. From longer videos to new templates and interactive stickers, here’s what’s new. Continue reading

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Reels rule Instagram, new study finds

Reels receive the most attention on Instagram, even though they are far from the most common form of posts, a new study finds. HypeAuditor analyzed 77.6 million Instagram posts in. Continue reading

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