Do You Have the Risk Tolerance for a Music PR Campaign?

Public Relations is tough business that requires a tough skin and tenacity. For those D.I.Y musicians working 24/7 to keep your music career afloat, public relations can often fall at. Continue reading

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5 Types of Music Publicists That Indie Artists Should Avoid

By Laura Goldfarb on Sonicbids Blog It's time for me to come clean – at one point or another in my career, I've been guilty of being all of the types of publicists below, and as. Continue reading

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YouTube Adds Retroactive Product Placement | What You See, What You Get

When Universal first unveiled their intent to use retroactive product placement throughout their YouTube catalog, the idea wasn't exactly welcomes with open arms. Since the announcement, the inserting of new. Continue reading

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4 Simple Steps to Creating a Killer Press List

By Janelle Rogers on Sonicbids Blog When I built my first press list, I put every small town paper on there, including journalists who covered genres we would never consider promoting. Since then, I've created. Continue reading

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Rolling Stone Tells EDM Fans “Your Music Sucks”, Calls DJ’s “Third Class Whores”

To celebrate the 10th Anniversary of Rolling Stone, the magazine's Italian edition commissioned a video spot "Rocker vs DJ" that takes aim squarely at EDM calling it "electronic noises you try to. Continue reading

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FYF Fest Founder Sean Carlson On The Importance Of The Fan Experience

FYF Fest, originally the Fuck Yeah Fest, hit ten this year with an impressive if irregular past and the widespread view that FYF had grown up. Prior to last weekend's. Continue reading

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