The Awkward Truth Behind Skip Rates

With the ubiquity of music access and a lack of any need for patience, the term "skip-rate" has crept into the modern music industry lexicon, and some new data behind. Continue reading

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Skip Rates: Why The First 30 Seconds Matter More Than Ever

With the album on the wane and attention spans shorter than ever, the first 30 seconds of of a song matter more than.  Not only do they need to capture. Continue reading

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