Dear SXSW Band, You’re Screwing Up Your Career With Your Profile
"You made it through the SX gatekeepers and have a shot to impress writers, producers, PR people, labels, publishers, sponsors and all manner of music biz peeps, so why are you crapping. Continue reading
SXSW Announces 2015 Music Hackathon
Bringing music and tech together is usually a good thing. Seldom, however, are the results more concrete than during a music tech hackathon; and nowhere is the talent bench deeper. Continue reading
Warner Music Group Reports Stronger Financials, Revenue Up 7%
Warner Music Group reported stronger financials for the first fiscal quarter ending December 31, 2014. Total revenue grew 7% on a constant-currency basis. During this mornings earnings call, WMG executives. Continue reading
Facebook Isn’t Cool Anymore? Doesn’t Matter.
Guest Post by Bobby Owsinski on Music 3.0 Blog Once again research shows that Facebook's popularity among teens continues to wane, as a new report from Frank N. Magid Associates found that the number of teens. Continue reading
Snapchat’s “Discover” Launch with Key Music, Media Partners Creates Portal To Millions Of Millennials
Snapchat has launched a new media platform "Discover" featuring bite-size servings of the latest news and newest content from strategic media partners such as Vice, Spotify, The Daily Mail, Comedy Central, Warner. Continue reading
More Face To Face, Less Face To Facebook – Reclaiming Your Brand In 2015
Facebook was admirably open about their less than admirable move to bottleneck direct-to-fan marketing. But the move they made to box bands and brands into paying to reach their fans. Continue reading
[INFOGRAPHIC] Facebook vs. Snapchat
By Lisa Hallgren on DPFOC.com As the MD of a digital marketing company, I know that social media is now a huge part of digital marketing and it has really revolutionized the. Continue reading
The Week’s Most Read Posts On Hypebot
10 Mostly No-Cost Music Marketing Tactics 6 Steps To Building True Music Industry Connections Apple's U2 Giveaway 5 Tips For Marketing Music On Social Media Music Marketing On Snapchat and. Continue reading
Snapchat and Instagram Music Marketing Action With Alesso, Fall Out Boy and Etienne de Crécy
Snapchat is becoming a more serious marketing tool especially as they introduce new features. In fact, they seem to have a strong relationship with EDM artists and both sides benefit. Continue reading
