Tag: social media

the hashtag logo

Are the days of hashtags behind us? [Bobby Owsinski]

Responding to TikTok’s recent move to minimize the importance of hashtags, Bobby Owsinski argues that the sunset period for hashtags has officially begun.

Jeremy Young on 08/28/2025 in Social Media | Permalink | Comments (0)
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Instagram

Instagram Maps and Reels Friends Tab: Features or the Future?

Instagram Maps and Reels Friends Tab mark a shift from viral content to real-world friendships and personal connections. As Gen Z grows tired of endless scrolling, is this a clever. Continue reading

Alana Bonilla on 08/19/2025 in Music Marketing | Permalink | Comments (0)
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TikTok app is back in Apple, Google Play download stores

Change Is Coming To TikTok: Be Ready For What’s Next

Change is coming to TikTok. The platform is likely getting sold, but not the part that makes it so addictive. U.S. users and creators could soon be stuck with a version that just doesn’t hit the same.

Alana Bonilla on 07/11/2025 in Music Marketing | Permalink | Comments (1)
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help content doesn't work for musicians

Helping Is Hot: Why Help Content Doesn’t Work for Musicians

Help content like tutorials helps creators get discovered online. But often, help content doesn’t work for musicians. Learn why that’s a problem and if there are ways for artists to use help content without losing their identity.

Alana Bonilla on 06/12/2025 in D.I.Y. | Permalink | Comments (0)
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social media for muscians

How to Upgrade Your Online Presence in just One Day

Stale social media might be costing you fans, but a quick DIY refresh can turn that around in just one day. Learn how to upgrade your online presence, optimize your profile, boost engagement, and convert casual visitors into loyal listeners, without a big budget.

Alana Bonilla on 06/10/2025 in D.I.Y. | Permalink | Comments (0)
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Social Media Algorithms in 2025

Updated Guide for Social Media Algorithms in 2025

Social media algorithms in 2025 may seem complex, but they all run the same basic repetitive test measuring how people interact with content. This guide breaks down how artists can work with, not against, these systems to boost visibility without burning out.

Alana Bonilla on 06/05/2025 in Music Marketing | Permalink | Comments (0)
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How to Use Short Form Video to Promote Music on Social Media

Learn how to use short form video to promote music across social media. It’s easier than you think to create scroll-stopping clips that get noticed without fancy gear or endless editing.

Alana Bonilla on 05/15/2025 in D.I.Y. | Permalink | Comments (0)
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Why Artists Struggle with Algorithms

Viral Isn’t Valuable: Why Artists Struggle with Algorithms

More and more artists are making music for algorithms, not for art. Learn why artists struggle with algorithms, how the race for attention is reshaping music, and what we stand to lose.

Alana Bonilla on 05/05/2025 in Music Business | Permalink | Comments (3)
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best hashtags for musicians digital creators and influencers

1.5M in US earn a living as a digital creator or influencer

1.5M in people in the US earn a living as digital creators and social media influencers. That stat is both encouraging and frightening if you’re trying to grab attention online to market music or live shows.

Bruce Houghton on 05/01/2025 in D.I.Y. | Permalink | Comments (2)
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Are View Counts Real on YouTube, TikTok, Instagram, Facebook?

View counts dominate every social platform – but are view counts real on YouTube, TikTok, Instagram , Facebook and more? Bobby Owsinski explores the truth about views and how misleading metrics are fooling creators, advertisers, and audiences alike.

Alana Bonilla on 04/18/2025 in Indie Music | Permalink | Comments (0)
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Updated Social Media Image Sizes 2025

Tired of blurry headers and awkwardly cropped Reels? This social media image sizes 2025 guide has all the info you need to make sure content always looks sharp, professional, and platform-ready.. Continue reading

Alana Bonilla on 04/17/2025 in D.I.Y. | Permalink | Comments (0)
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