Ask A Publicist: What Top 3 Qualities Do You Look For In A Band?
A publicist in the music business isn't going to team up with just anyone, and certain behaviors can cause a band to quickly get written off. Here, a publicist explains. Continue reading
How To Reach More Fans With Your Band Blog Posts
Using a blog to market your music is an excellent way gain more exposure and grow a fanbase, as it offers a personalized glimpse at who you are and what. Continue reading
Who Uses Pinterest? Is It A Good Marketing Channel For Your Music?
When evaluating whether or not to add another social media channel to your marketing mix, start by asking yourself two questions. The first is, do you have the time? The. Continue reading
Getting It Done: The Week In D.I.Y And Indie Music
This week in the do-it-yourself world of music, we offer advice on coming out of your shell to network, some techniques for promoting your songs on Spotify, as well as a. Continue reading
YouTube, Spotify And The Professionalisation Of The Amateur Internet
What if Spotify compensated popular playlisters?The disruptive nature of the internet has dramatically affected a variety of industries, with music no exception. But what changes occur as early adopters of. Continue reading
12 Questions To Ask Yourself Before Posting On Social Media
As I've said many times here and in my book Social Media Promotion For Musicians, just being on a social network doesn't mean that you're using it effectively for promotion. There's. Continue reading
How to Perfect Your Band’s Social Media Strategy: The 70-20-10 Rule
Social media strategy is a difficult thing to create when you do not know how to begin. In today's article, check out a comprehensive guide on how to build your. Continue reading
Four Simple Ways to Engage Your Social Media Audience
We have defined engagement and found benchmarks to aim for, but how exactly do you engage with your audience on social media? There’s no hard and fast rules, but here are a few. Continue reading
4 Pillars Of A Successful Indie Musician Career
There’s no magic bullet when it comes to building a successful music career these days. It’s incredible just how many different strategies and approaches artists are taking. Some bands are. Continue reading